Define meanings for every unique business.

Value Positioning
Value Positioning

Aiming to enhance added value and brand image, we focus on core competencies and identify high-value customers.

  • Consumer qualitative and quantitative research
  • Channels and competitors research
  • Corporate branding
  • Product positioning
  • Naming
  • Brand story and slogan
  • Communication tone of voice
  • Business and brand portfolio design
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Value Visualization
Value Visualization

In order to increase a product's value perceived by the customers, we visualize the advantages of products and corporation, or even complex business models.

  • Logo design
  • Corporate Identification System (CIS)
  • Copywriting
  • Packaging design
  • Website design
  • Brand video and animations
  • Marketing & sales collateral design
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Value Application
Value Application

We apply integrated plans for the purpose of docking new technologies with the market or creating products to meet potential needs.

  • Potential market searching
  • Application scenario define
  • Product value proposition design
  • Product mix roadmapping
  • Product design & Product specifications design
  • Pricing strategy
  • Resource docking
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Value Deliver
Value Deliver

We assist corporations and brands to enter markets as well as to build strong bond between members of the organization.

  • Marketing funnel design
  • E-commerce and CRM
  • Channel & media
  • Team building workshop
  • Strategy thinking training
  • Talent value design
  • Organization system design
  • Employer brand design
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